Fast & Furious 4 - Urban Racer Party @ The Curve, PJ, MY, 13 May

Daryl B

In celebration of its 10th Anniversary, Puma has been running its Fast & Furious 4 - Urban Racer campaign in Malaysia, which saw the release of the sports lifestyle brand's Spring/Summer ‘09 Motorsports collection and a tie-up with the film Fast & Furious 4 when it hit Malaysian cinemas on 2 April (Paul Walker's character Brian O'Conner wears the Urban Racer in the movie).

The culmination of the campaign sees Puma holding a street bash in May at The Curve's lengthy, open-air courtyard with performances and re-enactments of scenes from F&F4, fashion shows, b-boys, skateboarders, tattoo artists, graffiti art and Puma ambassador Daryl B on decks. There's also an exclusive screening of The Making Of Fast & Furious 4, a possible showcase of Ducati bikes and a "surprise" launch gambit with Puma ambassadors Daryl B, Leona Chin and Fauziah Latif.

Date: Wed 13 May
Time: TBC
Venue: Laundry Bar & The Curve, KL, Malaysia
Entry: By invitation only (limited to 300 invites)

How to get invites?
Simple exchange your F&F4 movie stubs for a party invite (applicable from 13 to 3 May) at participating Puma stores in The Gardens Mid Valley, Sunway Pyramid, Pavilion and Bangsar Village 2. Each invite entitles holder to one free drink at Laundry Bar from 7pm-9pm on the day of the event. The Hitz.fm Cruisers are also giving away 100 invites as well as Puma Motorsport merchandise and Puma premium gifts.

As a run-up to the party, Hitz.fm is also running the Skin Ur Racer contest from now until 3 May, where drift/urban racers get to redesign their cars based on a Puma shoe model and be in the running to win some super prizes! For more info on the the contest, visit www.hitz.fm.

Wanna win F&F4 movie tics and merchandise? Click to Junk's contest giveway HERE.